{"product_id":"giovanni-frizz-be-gone-anti-frizz-hair-serum-2-75-oz","title":"GIOVANNI Frizz Be Gone Anti-Frizz Hair Serum, 2.75 oz","description":"\u003chr aria-hidden=\"true\" class=\"a-divider-normal\"\u003e \u003ch2 class=\"a-size-base-plus a-text-bold\"\u003e About this item \u003c\/h2\u003e       \u003cdiv data-a-expander-collapsed-height=\"300\" class=\"a-expander-collapsed-height a-row a-expander-container a-expander-partial-collapse-container\" style=\"max-height:300px\"\u003e \u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\" style=\"\"\u003e      \u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e FRIZZ FREE CARE - GIOVANNI ECO CHIC Frizz Be Gone Serum improves hair elasticity, silkens tresses, and defines style. This luxurious serum creates the perfect sealant to control frizz, add shine, and lock in hair style  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e MOISTURIZING HAIR CARE - Leaves your curls feeling soft, bouncy, and defined! Simply distribute a small amount onto hands, then smooth onto damp or dry hair, styling as desired for shiny, frizz-free and gorgeous tresses  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e COLOR SAFE - GIOVANNI ECO CHIC Frizz Be Gone Super Smoothing Anti Frizz Serum is 100% color-safe and nourishes hair with a proprietary blend of vitamins and antioxidants without stripping color  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e VEGAN-FRIENDLY \u0026amp; CRUELTY-FREE - GIOVANNI products use a number of organic ingredients and are Leaping Bunny Certified cruelty free. GIOVANNI products are never tested on animals and come in sophisticated recyclable packaging  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e ECO CHIC - GIOVANNI has been bridging the gap between natural and salon-quality hair care since 1979. We strive to use the very best ingredients and are always focused on high performance  \u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e \u003c!-- Loading EDP related metadata --\u003e\n               \u003c\/div\u003e \u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\" style=\"opacity: 0; display: none;\"\u003e\n\u003cdiv class=\"a-expander-content-fade\"\u003e\u003c\/div\u003e\n\u003ca href=\"javascript:void(0)\" aria-expanded=\"false\" role=\"button\" data-action=\"a-expander-toggle\" class=\"a-declarative\" data-a-expander-toggle='{\"allowLinkDefault\":true, \"expand_prompt\":\"Show more\", \"collapse_prompt\":\"Show less\"}'\u003e\u003ci class=\"a-icon a-icon-extender-expand\"\u003e\u003c\/i\u003e\u003cspan class=\"a-expander-prompt\"\u003eShow more\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e \u003c\/div\u003e  \n       \u003c!-- show up to 2 reviews by default --\u003e\n                   \u003cp\u003e    \u003cspan\u003eGIOVANNI Eco Chic Frizz Be Gone Super Smoothing Anti Frizz Hair Serum improves hair elasticity, silkens tresses, and defines style. It's the perfect sealant that locks in color and provides extreme heat protection, and locks in hair color. GIOVANNI was the first full-range, salon-inspired hair-care brand in natural product stores, and today is the 1 selling Hair Care line in the United States Natural Products Industry. But before there was a brand, there was a pioneer. Arthur Guidotti had a vision and a love for all things hair. He began developing his passion as a hairstylist in Hollywood and Beverly Hills. By the 1960s, Arthur was maturing his talents and decided to open his own salon, called On Sunset. The salon was a bustling site, on the famous Sunset Strip, and a hit with many Hollywood celebrities, including Lucille Ball. Since 1979 the GIOVANNI Rule of Balance has been our commitment to make each product as pure and as natural as possible without sacrificing exceptional product performance. GIOVANNI is committed to creating only the highest-performance formulations, wrapped in aesthetically beautiful packaging and marketed with extraordinary visuals and graphics.\u003c\/span\u003e    \u003c\/p\u003e","brand":"GIOVANNI","offers":[{"title":"Default Title","offer_id":53681913495859,"sku":"B00066D5MS","price":25.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3385\/2979\/files\/31Vak7NT_zL._SX800.jpg?v=1784465008","url":"https:\/\/mostwishee.com\/products\/giovanni-frizz-be-gone-anti-frizz-hair-serum-2-75-oz","provider":"MostWishee","version":"1.0","type":"link"}