{"product_id":"madison-reed-dark-brown-demi-permanent-hair-color-kit-5n-that-mocha-mojo","title":"Madison Reed Dark Brown Demi-Permanent Hair Color Kit 5N - That Mocha Mojo","description":"\u003chr aria-hidden=\"true\" class=\"a-divider-normal\"\u003e \u003ch2 class=\"a-size-base-plus a-text-bold\"\u003e About this item \u003c\/h2\u003e       \u003cdiv data-a-expander-collapsed-height=\"300\" class=\"a-expander-collapsed-height a-row a-expander-container a-expander-partial-collapse-container\" style=\"max-height:300px\"\u003e \u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\" style=\"\"\u003e      \u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Blends away up to 25% gray on brunette hair — That Mocha Mojo deposits rich, chocolatey dark brown tone that fades gradually so there's no harsh regrowth line as it washes out over 25 washes.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Salon-quality demi-permanent color at home — the same formula used by licensed colorists in 90+ Madison Reed Hair Color Bars nationwide, made in Italy to strict EU safety standards and Leaping Bunny certified cruelty-free.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Ready in 20 minutes with no drip, no smell, no mess — section dry hair, shake the color with activator for 45–60 seconds, apply root-to-end, and rinse. Kit includes color, activator, protective cap, cleansing wipe, and Color Solve shampoo and conditioner.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Made with keratin, argan oil, and ginseng root for shine and condition — free from ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide. Works on previously colored, chemically treated, and natural hair.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Works on all hair textures — straight, wavy, curly, and coily. Does not lighten hair or provide full gray coverage. Results vary by base: lighter brunette hair shows more contrast, darker hair gets a richer, more subtle shift.  \u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e     \u003c\/div\u003e \u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\" style=\"opacity: 0; display: none;\"\u003e\n\u003cdiv class=\"a-expander-content-fade\"\u003e\u003c\/div\u003e\n\u003ca href=\"javascript:void(0)\" aria-expanded=\"false\" role=\"button\" data-action=\"a-expander-toggle\" class=\"a-declarative\" data-a-expander-toggle='{\"allowLinkDefault\":true, \"expand_prompt\":\"Show more\", \"collapse_prompt\":\"Show less\"}'\u003e\u003ci class=\"a-icon a-icon-extender-expand\"\u003e\u003c\/i\u003e\u003cspan class=\"a-expander-prompt\"\u003eShow more\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e \u003c\/div\u003e","brand":"Madison Reed","offers":[{"title":"Default Title","offer_id":54117416141107,"sku":"B0D71622BH","price":64.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/3385\/2979\/files\/41q2iyGy-PL._SX800.jpg?v=1789978798","url":"https:\/\/mostwishee.com\/products\/madison-reed-dark-brown-demi-permanent-hair-color-kit-5n-that-mocha-mojo","provider":"MostWishee","version":"1.0","type":"link"}